With Covid-19 putting in person events on hold, Western faced the challenge of promoting a virtual Homecoming in 2020. Historically, materials used photography that captured the energy and emotion of the weekend, but with on campus social gatherings off the table, we needed a new approach. The solution – a virtual graphic created by the collective global Western community coming together online.
Designed in 3D and rendered with Blender. Retouching in Photoshop.
Roles:
Art Direction
Design
Minor Copywriting